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Internet Re-location Tip: Turn Your Visitors Into Clients

By Bryan Guentner
Re/Max Properties

What a great way to utilize the Internet and the concept of zero based marketing. How would you like to be able to send a custom four-color package of relocation information to a potential customer for little or no cost? Here is how to do it.

  • Put a form on your web site giving a Free Relocation package to anyone who fills out your form, in fact put the link to this form near the top of every one of the pages.
  • Form a relationship with your mortgage representative, title company, or a local bank newcomers department. If you ask them, they will more than likely, already be sending out relocation packages to out of town relocation leads. Your local bank is the best bet. Tell them you will give them every lead that you receive (so they can send them their information about their services too) and in addition you would like them to include in their package a custom letter from you, your brochure, and other materials that will help you convince the potential client to call you when they arrive to look for a house.
  • Have them send the package since they pay the postage your cost is virtually zero.
One last thought, since you will be getting lots of leads and responses to your Free Relocation Package offer on the Internet, why not have the people who are filling out the form include the answers to the following questions:
  1. When are they going to move?
  2. What area are they looking for?
  3. What price range do they want?
  4. Are they working with any other Realtors? Etc.

Make this information mandatory for them to fill out in order to submit the form. Then follow up on a monthly basis to earn their respect and the right to convert them from prospects into clients for life.  

If you have any questions or are interested in finding out more please e-mail me at topagents@home.com or call 1-941-316-6550 and I will forward the information to you.

Bryan Guentner, CRS
http://www.sarasota-realtor.com
1999 CRS Florida Chapter Technology Chairman
Re/Max Properties
Sarasota, Longboat Key, & Siesta Key Real Estate 

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CGIWrap Error: Execution of this script not permitted

Execution of (/home/sites/site62/web/cgi-bin/multihtml.pl) is not permitted for the following reason:

Script file not found.

Local Information and Documentation:

Contact Name: Administrator
Contact EMail: admin

Server Data:

Server Administrator/Contact: site62
Server Name: portal.genext.net
Server Port: 80
Server Protocol: INCLUDED

Request Data:

User Agent/Browser: CCBot/1.0 (+http://www.commoncrawl.org/bot.html)
Request Method: GET
Remote Address: 38.107.191.112
Remote Port: 9623
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Extra Path Info: /cgi-bin/multihtml.pl



  
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    Server Data:

    Server Administrator/Contact: site62
    Server Name: portal.genext.net
    Server Port: 80
    Server Protocol: INCLUDED

    Request Data:

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    Request Method: GET
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